There’s a number of dialogue on-line about writing charges. What’s one of the simplest ways to bid a challenge? By the phrase? By the hour? By the challenge?
All of them have their makes use of, particularly since some publications and companies are form of within the behavior of utilizing one or the opposite of those strategies for deciding what they’ll pay.
Which writing price is one of the simplest ways to cost jobs?
To my thoughts, it’s by the hour.
Time is your most valuable useful resource. You solely have so many work hours within the 12 months, so you should make as a lot per hour as you possibly can. Which leads me to my one essential rule of pricing jobs:
Regardless of the way you value the job, observe your hours and work out your hourly price
As a result of in case you don’t know your hourly price, how are you going to work on elevating it? How will you evaluate shoppers and know which to maintain and which to drop?
Now, in case you’re working for an ongoing copywriting consumer, I personally consider bidding by the challenge is finest. Your consumer is comfortable as a result of they know precisely what they’re going to pay, and you may funds for the quantity you’ll earn.
The trick to picking the very best writing price is making a flat payment for that challenge that provides you with what you need
You’ll be able to solely try this by getting some expertise with how lengthy it takes you to do issues. Clearly, this setup rewards effectivity. If you happen to’re unusually quick, you possibly can bid on a par with different writers, however find yourself with a greater hourly price, and earn extra over the course of the 12 months.
Earlier than the downturn, I believed excessive per-article charges have been the reply to maximizing earnings. However I’ve realized that’s not at all times true. After I was scrambling round for a couple of new shoppers in late 2008/early 2009, I acquired a proposal from an outdated editor pal to write down some fast articles for $100 apiece, simply primarily based on my data of enterprise matters, supplemented with a bit of on-line analysis. (Hey, it’s above my $50 an project restrict, folks!)
At first I used to be appalled. Previous to this time interval, in regards to the very lowest article price I took was $300. Then I believed what the heck, and gave them a strive.
I discovered I might write them in an hour to 90 minutes. Slightly fast math and hmmm…that’s $70-$100 an hour. Not too shabby. I’ve stored this work nearly as good occasional filler initiatives . A fast scan of my payments confirmed I picked up $1,700 this manner in 2010 in possibly 20 to 22 hours. So the lesson is: Any work that earns a excessive hourly price is sweet writing work.
After all, getting a consumer the place they’ll allow you to merely invoice for nonetheless many hours you’re spending on their initiatives every month is the perfect. Then you’re getting paid for each hour you’re employed. I had a consumer like that at $95 an hour for greater than a 12 months, sending me work each month. I believe proper now, these jobs are tougher to return by.
However billing hourly protects you in opposition to the evil that’s scope creep: the state of affairs the place you bid a flat challenge payment, however then the parameters of the challenge continue to grow, as does your time spent. Been a number of dialogue of the right way to deal with this sticky downside on LinkedIn.
Most publications are inclined to assign a value per phrase or give a flat article value. During which case, it’s possible you’ll must work in your effectivity to ensure your price stays nearly as good as doable.
However you possibly can at all times ask for extra money. I’ve gotten firms so as to add $50-$200 to an article project or extra in the event that they ended up wanting sidebars, or an extended size, or I knew they have been a sluggish payer.
What do you like? Billing by the challenge, the hour or the phrase?
Photograph through Flickr person zoutedrop
