For those who’ve been researching web site choices currently, you’ve most likely stumbled throughout the “AI web site builder vs. WordPress” debate.
Folks assume they’re evaluating two totally different platforms once they’re truly evaluating two totally different strategies of constructing web sites.
However the fact is, many fashionable “AI web site builders” truly create WordPress web sites for you. With this text, I need to assist clear up this confusion as soon as and for all, so you can also make a choice primarily based in your technical consolation degree, time constraints, and long-term plans.
AI Web site Builder vs. WordPress: What’s The Foundation Of This Comparability?
AI web site builders promise full websites in a couple of minutes via easy questionnaires.
A standard WordPress web site setup, then again, requires:
- Guide theme analysis (2-3 hours)
- Plugin choice from 60,000+ choices (2-3 hours)
- Content material creation from scratch (6-8 hours); and
- Technical configuration throughout dozens of settings
What most comparisons miss is that main AI builders like DreamHost Liftoff, ZipWP, and 10Web truly generate WordPress websites. So that you’re selecting AI and WordPress.
As an alternative of WordPress vs. AI, the comparability must be guide WordPress setup vs. AI-assisted WordPress setup.
So, let’s make that the idea of our comparability and see if the AI method is best than conventional web site constructing or not.
Three Classes of AI Web site Builders (What They Truly Construct for You)
I’ve examined numerous AI builders over the previous yr, and found they fall into three classes that most individuals don’t distinguish between.
The primary class creates precise WordPress web sites:
- DreamHost Liftoff builds full WordPress websites inside a couple of minutes with internet hosting included.
- ZipWP generates WordPress websites with customized content material and design.
- 10Web AI Builder creates WordPress websites utilizing the Elementor framework.
These instruments offer you actual WordPress websites you could customise, migrate, or broaden nonetheless you need.
The second class provides AI capabilities to present WordPress builders:
- Elementor AI generates content material and layouts inside the Elementor interface.
- Divi AI creates full sections for present Divi customers.
- SeedProd AI builds touchdown pages with AI help.
These work if you happen to’re already utilizing these particular web page builders, however they’re not full web site options.
The third class creates websites on proprietary platforms:
These aren’t WordPress websites and include important long-term limitations.
Conventional WordPress vs. AI WordPress Web site Builders vs. Proprietary AI Platforms
I’m utilizing DreamHost Liftoff, an AI WordPress web site builder, since I’ve quick access to it. However lots of what I point out shall be relevant to most different AI WordPress web site builders.
| Issue | Conventional WordPress | AI WordPress Builders | Proprietary AI Platforms |
| Setup Time | 8-20 hours preliminary | 1-2 hours whole | 1-3 hours whole |
| Technical Abilities Required | Intermediate degree wanted | None initially | None initially |
| Customization Freedom | Full WordPress ecosystem | Full WordPress ecosystem | Platform limitations solely |
| Content material Possession | Full possession | Full possession | Platform dependent |
| Plugin Entry | All 60,000+ WordPress plugins | All 60,000+ WordPress plugins | Platform apps solely |
| Migration Freedom | Normal WordPress course of | Normal WordPress course of | Normally unimaginable |
| search engine optimisation Management | Full WordPress search engine optimisation instruments | Full WordPress search engine optimisation instruments | Platform search engine optimisation solely |
| Lengthy-term Prices | Low to reasonable general | Reasonable internet hosting charges | Usually will increase over time |
| Studying Curve | Steep upfront requirement | Gradual WordPress studying | Platform-specific information solely |
1. Setup Time: How Lengthy Totally different Approaches Truly Take
I timed constructing similar enterprise web sites utilizing totally different approaches to get actual numbers on what you’re signing up for.
Conventional WordPress setup took me 15-20 hours unfold throughout a number of classes. The internet hosting setup and WordPress set up had been the quickest since most internet hosting suppliers supply a one-click set up. However if you happen to add internet hosting analysis to the combination, it could actually simply take over an hour for this step.
Theme analysis and choice consumed one other 2-3 hours as I used to be scrolling via lots of of similar-looking choices, attempting to determine which of them had been truly good. There’s additionally the comparability between conventional themes and block themes, that are mentioned to be the way forward for WordPress.
Theme customization took 3-4 hours as I found out customizer settings, colours, fonts, and format choices.
Plugin analysis and set up added one other 2-3 hours studying critiques and testing compatibility. Content material creation and web page setup required 6-8 hours writing every little thing from scratch. Testing and refinement wanted one other 1-2 hours.
An AI WordPress web site builder can lower this down dramatically. Whereas taking part in round with Liftoff, there’s a fundamental questionnaire which might take 10 minutes or much less. AI web site era occurred in 60 seconds, and I used to be genuinely impressed by the pace.
The ultimate step is to evaluation content material and customise the web site parts in your branding which take round 1-2 hours of modifying the AI content material for persona and model voice. Including just a few plugins took half-hour for contact kinds and analytics setup.
Complete time with AI: 2-3 hours in a single targeted session.
2. Content material High quality: What AI Truly Generates for Your Pages
One of the vital tiring facets of making web sites is creating content material for it. For those who had been to construct a web site the standard approach, you’d write the content material with all of your model voice constructed into it. However, that may imply you’d have many pages with out accomplished content material instantly. It’d take just a few days for the copywriter to get all of the content material prepared.
Thankfully, AI web site builders write the content material for you. Whereas it doesn’t sound on-brand and it’s a must to edit it to match your model voice, it provides you a place to begin to put in writing higher content material whereas your web site continues to convey the essential messaging.
With an AI web site builder, you could have not less than some AI-powered writing assistant that can assist you get the content material and replace your web site with it instantly. LiftOff has one constructed into it that permits you to begin writing content material for particular person pages and edit/replace your web page as required.

For many AI writing assistants, the content material will have to be edited for model voice nevertheless it nonetheless saves you hours in comparison with beginning with clean pages.
The time required to edit the content material was barely 2 hours in comparison with the 6 to eight+ hours that I’d have wanted to put in writing content material from scratch.
3. Design Management: What You Can Truly Customise After Launch
That is the place the largest misconceptions exist. Folks assume AI means sacrificing design management, however testing revealed one thing totally different.
After the AI-powered web site builder creates your WordPress website, you preserve full design freedom.

Much like conventional WordPress websites, you may:
- Set up any WordPress theme from 1000’s of choices.
- Add any of the 60,000+ WordPress plugins.
- Modify CSS and HTML straight via the WordPress editor.
- Use the WordPress Website Editor for visible customization.
- Entry all commonplace WordPress developer instruments.
- Implement customized performance via code.
What I like about this method isn’t any vendor lock-in or proprietary code, full entry to the WordPress ecosystem instantly, potential to steadily be taught WordPress whereas the positioning is reside, and an expert basis to construct upon.
Proprietary platforms like Wix and Squarespace restrict you to platform-specific design instruments, restricted third-party integrations, no entry to underlying code, and template modifications inside platform constraints. Mainly, you’re renting designs right here as a substitute of proudly owning it.
4. Efficiency: AI-Constructed vs. Hand-Coded WordPress Websites
I used to be skeptical about AI-generated website efficiency, so I ran complete pace checks on similar enterprise web sites constructed in several methods.
Most AI web site builders turned out good primarily based on the Google Web page pace scores. The web site I created with Liftoff averaged 2.1-second load occasions with Google PageSpeed scores of 89/100 desktop and 82/100 cell.
GTmetrix efficiency grades hit A degree at 92% with Largest Contentful Paint occasions of 1.8 seconds.
Right here’s the perfect efficiency I acquired from the Liftoff website after some efficiency optimization:

That is as near a hand-coded web site as I may get to. Liftoff makes use of native WordPress parts, which avoids a lot of the bloat that comes with third-party plugins and web page builders.
5. Prices: What You Truly Pay Over Time
I tracked actual prices for various approaches over 24 months to grasp the monetary image.
Conventional WordPress setup prices embody shared internet hosting at $5/month totaling $120 over 24 months, premium theme one-time buy of $59.
Complete value: $179 over 24 months.
Most AI-powered WordPress web site builders cost both to host your web site or on a per website foundation. For example, Liftoff begins at simply $2.95/month for limitless web sites and site visitors, which is simply $35.40 for the primary yr. After the intro interval, it renews at $12.99/mo.
Complete value: $191.28 over 24 months.

For those who choose DreamPress, our managed WordPress internet hosting, the prices can be $16.95/month for the primary yr. AI instruments are included in each the $2.95 and $16.95 monthly plans.
Complete value: $443.28 for twenty-four months.
Proprietary AI platforms like Wix Premium plan value $17/month totaling $408 over 24 months. Squarespace Enterprise prices $25/month totaling $600 over 24 months.
Nonetheless, these are the bottom plan prices and also you don’t get options like emails and limitless site visitors right here. You might want to improve to increased tier plans for a lot of the options you’d have to run even a fundamental ecommerce retailer.
6. Migration: What Occurs When You Need To Depart
Each conventional and AI-built WordPress websites migrate identically. You may carry out the WordPress migration manually by first exporting WordPress database and file construction, switch to a brand new internet hosting supplier, replace configuration settings and URLs, and take a look at performance whereas troubleshooting points.
The simpler approach is to make use of a plugin. For those who’re migrating to DreamHost, we have now a easy Automated Migration plugin that permits you to transfer web sites simply.

Alternatively, you should utilize a plugin like Duplicator if you’re switching to a distinct internet hosting supplier.
Proprietary platform migration requires full rebuilding and redesigning. You export content material (normally text-only with restricted formatting), manually recreate all design parts, rebuild performance utilizing WordPress plugins (or one other CMS that you simply plan to make use of), and reconfigure fee processing and integrations.
Common time: 20-60 hours relying on complexity.
Content material Administration System (CMS)
A Content material Administration System (CMS) is a software program or utility that gives a user-friendly interface so that you can design, create, handle, and publish content material.
7. Superior Performance: Including E-commerce and Customized Options
Whereas there are fairly just a few CMSs other than WordPress, the extensibility is what makes WordPress stand out. No matter the way you construct the web site, with AI or with out, you continue to get entry to the 60,000+ plugins obtainable on the WordPress market.

This implies you may add full e-commerce performance, membership and subscription content material, studying administration techniques, reserving and occasion administration techniques, and CRM integrations precisely like conventional WordPress websites.
The identical performance on Squarespace would require you to improve to their Commerce Fundamental ($40/month) or Commerce Superior ($72/month) plans relying on if you happen to want superior discounting options or if you happen to promote subscriptions which nonetheless offer you restricted extensibility.
Proprietary platforms limit you to restricted app marketplaces in comparison with WordPress plugins, no entry to the WordPress plugin ecosystem, platform-specific improvement necessities, and considerably increased prices for superior performance.
8. Assist and Studying Assets: Getting Assist When Caught
While you construct a web site utilizing conventional strategies, that you must assist your self or depend on the assist your internet hosting gives. And the internet hosting assist might or might not assist you with the technicalities of your web site.
While you use Dreamhost’s Liftoff AI WordPress builder then again, you get 24/7 reside chat and cellphone assist with WordPress specialists who help you all through the complete course of in case one thing fails.
You may at all times use the WordPress boards to get your questions answered. It’s one of many largest net improvement communities globally, has thousands and thousands of tutorials and discussion board posts with documentation, and has skilled builders from throughout the globe pleased to assist out with native WordPress meetups and conferences, and intensive third-party studying sources.
Conventional WordPress vs. AI Web site Builder vs. Proprietary Options: Which Method Suits Your Scenario?
Now that you simply perceive what you’re truly selecting between, right here’s how you can resolve primarily based in your particular state of affairs.
Select conventional WordPress if:
- You take pleasure in studying technical expertise and have 15-20 hours to take a position upfront.
- You need full management over each determination from day one.
- You might have net improvement expertise or plan to rent a developer.
- You like researching and choosing every part your self.
Select AI-assisted WordPress if:
- You need WordPress energy however have to launch rapidly (1-3 hours vs. 15-20 hours).
- You like guided setup however nonetheless need full customization later.
- You need skilled outcomes with out the educational curve upfront.
- You worth having assist in the course of the course of.
Select proprietary AI platforms if:
- You want absolutely the easiest answer and don’t thoughts platform limitations.
- You don’t have any plans to broaden past the platform’s performance.
- You’re comfy with potential migration challenges if you happen to outgrow the platform.
- Month-to-month subscription prices aren’t a priority.
Cease Evaluating “AI vs. WordPress”
The confusion round AI web site builders versus WordPress exists as a result of most individuals don’t notice they’re evaluating a way to a platform.
So, right here’s a easy determination framework:
- Choose guide WordPress setup when you could have 15+ hours obtainable and need to be taught each part your self. This method provides you deep platform information however requires important time funding upfront.
- Use AI WordPress builders whenever you want an expert web site rapidly however nonetheless need WordPress flexibility. You’ll save 80% of setup time whereas sustaining full customization rights and plugin entry.
- Keep away from proprietary AI platforms until you’re sure you’ll by no means want superior performance or the flexibility emigrate. The preliminary simplicity comes with everlasting limitations that the majority companies ultimately outgrow.
For many customers, AI-assisted WordPress creation provides the perfect stability of pace, management, and long-term flexibility. You get an expert web site instantly whereas preserving all future choices.

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