At the least 85 to 95 p.c of merchandise from Shein, AliExpress and Temu don’t adjust to European laws. That is in keeping with an inspection by European market surveillance authorities. Dutch regulators desire a joint strategy to guard customers.
Chinese language marketplaces are very fashionable in Europe. For instance, Temu was capable of obtain a greater market share (in worth) than competitor Shein in France inside 4 months after its launch within the nation.
Presently, multiple billion packages a 12 months are imported from China into the European Union via the Netherlands. Dutch market authorities are fearful concerning the quantity of packages from these platforms, because it will get unimaginable to adequately verify all of them.
Ecommerce parcel circulate will increase
Based on the Dutch Customs, the ecommerce parcel circulate within the Netherlands grew from 172 million parcels in 2021, 341 million in 2022 to 718 million in 2023. That improve is anticipated to proceed, to 1.4 billion in 2024. That is about 40 p.c of whole ecommerce imports into the European Union.
Harmful merchandise
Together with this large improve in parcels, there may be additionally an growing circulate of imports of prohibited items. Of the inspected merchandise (from Shein, AliExpress and Temu), 85 to 95 p.c don’t adjust to European product laws.
Merchandise from Shein, AliExpress and Temu are sometimes dangerous for customers
Based on Dutch regulators, these merchandise are sometimes ineffective, dangerous for customers or don’t work correctly. These embrace toys with unfastened components, that are choking hazards for younger youngsters. Or electronics that catch fireplace because of overheating, or trigger malfunctions. Banned substances, akin to lead, are additionally usually present in these merchandise.
The regulator additionally appeared into whether or not these merchandise have a consultant primarily based in Europe. Many merchandise would not have one, though it’s legally required.
Name for joint strategy
Dutch market surveillance authorities and Dutch Customs are calling for a joint strategy in checking the parcels coming from Chinese language platforms. Based on them, all events within the chain (manufacturing, commerce and transport) of ecommerce merchandise from exterior the European Union, authorities and consumers should take duty. This name has been despatched to the Dutch Minister of Financial Affairs.