Prime Day for 2025 has NOT been formally introduced (we’ll replace this submit after we get information of the official date), however we do know will probably be a multi-day occasion the place Amazon will do every part of their advertising and marketing energy to get tons of site visitors to come back to Amazon so as to purchase. That is excellent news for third get together sellers (such as you and me) as a result of the elevated Prime Day site visitors will result in elevated gross sales for us!
Earlier Prime Day Success
Again in 2015, Amazon determined to rejoice its twentieth birthday with an enormous day of gross sales referred to as Prime Day. Amazon promised its Prime prospects would see much more offers on Prime Day than on Black Friday. The sale ended up residing as much as the hype as Amazon reported promoting 398 gadgets per second (supply) that day and nearly 1 billion in gross sales.
Since then, Amazon has introduced Prime Day again annually…and once more, annually’s Prime Day was an excellent larger success than the earlier one. In 2018 for Prime Day Amazon offered 771 gadgets per second and over 4 billion in gross sales. Prime Day in 2020 was wonderful with over 10.4 billion (with a “b”) offered throughout the 2 day occasion. To not be outdone, round 1000 gadgets have been offered per second for Prime Day 2022. In 2023, the primary day of Prime Day was the biggest gross sales day in Amazon’s historical past! Yearly, Prime Day is predicted to outdo the earlier yr’s outcomes.
Prime Day 2025
As soon as once more, for 2025, Amazon is promising that Prime Day may have much more gross sales than the yr earlier than. The truth is, they’re most likely going to have gross sales not simply on Prime Day, however all through the complete week. With these pre-Prime Day offers and post-Prime Day offers, I believe Amazon is mainly “priming” their prospects to purchase much more on Prime Day (see what I did there?).
Prime Day is a day that Amazon has strategically created for a number of causes. One purpose is to get extra folks to join a Prime membership. I like being a Prime member and all the advantages it gives. If you happen to’re not a Prime member but, you really want to contemplate becoming a member of. As a Prime member, I’m capable of do a greater job promoting gadgets to Prime prospects as a result of I perceive their mindset.
Another excuse Amazon has created Prime Day is to herald hundreds of thousands of recent and return prospects to Amazon. They know that if they supply the massive offers, the purchasers will come. This enormous improve in prospects coming to buy on Amazon creates an unimaginable approach so that you can get a giant bump in gross sales. The purchasers will come for the massive Amazon offers and can keep to buy for different gadgets they wish to purchase…. hopefully shopping for your stock!
Maximize Your Prime Day Earnings
Prime Day goes to be full of some wonderful offers. If you happen to’re ready, you may maximize your Prime Day earnings. Listed here are some well timed tips about easy methods to benefit from Amazon Prime Day 2025:
1. You is perhaps tempted to purchase among the Prime Day offers to flip proper again on Amazon. Don’t neglect that it’s in opposition to Amazon’s guidelines to purchase gadgets utilizing Prime transport that you simply intend to resell on Amazon. This can be a rule that many new Amazon sellers don’t know, however may get you in numerous hassle if damaged.
2. Regardless that you may’t use Prime to purchase stock for Amazon, you may nonetheless use it to purchase stock to promote on different platforms like eBay, craigslist, or anyplace else you may make a revenue.
3. Search the Prime offers for gadgets you need to use in your small business, like transport provides, workplace provides, a brand new processing laptop computer, or the rest you may deduct as a enterprise expense.
4. Yearly, different shops reply to Amazon’s plan for Prime Day with particular gross sales of their very own. Be certain you have a look at different on-line shops to see if they’ve particular offers occurring that day. I do know Walmart has a giant sale annually in response to Prime Day. I’m positive they (and different shops) will likely be doing so this yr, too.
5. In preparation, proper now is an efficient time to reprice a few of your stock. With extra folks procuring on Amazon on Prime Day (in addition to the times main as much as it), there’s a larger likelihood so that you can get elevated gross sales. Be certain you competitively reprice your gadgets to maximise your earnings. Here’s a submit on easy methods to manually reprice your stock and one other submit with some handbook repricing methods.
6. With so many gross sales anticipated on Prime Day, you wish to ensure that your costs go UP whereas your decrease priced competitors sells out of their gadgets. This may achieved robotically by establishing an repricer software like BQool. With the best set of repricer guidelines, your value on Amazon can robotically go up. Click on right here to see how an computerized repricer works and to see how one can get a free copy of my Bqool repricer guidelines that actually doubled my gross sales.
7. Not solely do you have to reprice your stock to get extra gross sales, you would possibly wish to reprice extra stock. Additionally reprice the stock you may have that will likely be charged the upper Aged Stock Surcharge (further charges charged by Amazon FBA for stock saved of their warehouses for 181 days or extra). Prime Day is an efficient technique to try to offload a few of your gadgets that is perhaps charged these greater charges.

8. Have sensible expectations for Prime Day gross sales. The extra you do to arrange, the higher outcomes you’ll have. A rise of gross sales is predicted, however total it should most certainly be a pleasant bump in gross sales. Whereas some folks may need a day full of tons of wonderful gross sales, that most likely gained’t be the norm. Don’t get caught up with checking your gross sales each 10 minutes to see if in case you have any new gross sales. And don’t fall into the entice of evaluating your gross sales with others who’re posting on-line. Bear in mind, comparability is the thief of pleasure. Simply benefit from the good bump in gross sales after which get again on monitor together with your total objectives on your Amazon enterprise.
Bonus Prime Day Tip
Set a reminder in your calendar for June of 2026 and ensure you might be prepared for Prime Day subsequent yr. 2025 is the tenth consecutive yr Amazon has deliberate a Prime Day, so it’s an excellent guess it’ll be again come 2026. You wish to ensure and be ready annually to reap the benefits of this chance.
For extra particulars from Amazon about Prime Day, click on right here and right here.
When you’ve got any extra strategies about easy methods to benefit from Amazon Prime Day, then depart a remark beneath. I’d love to listen to what it’s important to say.
* Publish up to date for 2025
The Reseller’s Information to a Yr in FBA
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