Gross sales efficiency doesn’t collapse all of sudden. It slips by way of the cracks of scattered information and delayed insights.
When quotas are missed or forecasts crumble, it’s not often as a result of reps aren’t working onerous. The actual points are normally buried in disconnected dashboards, unclear KPIs, or teaching that occurs too late. Gross sales managers and RevOps groups find yourself chasing numbers as a substitute of driving efficiency..
That’s what led me to guage the greatest gross sales efficiency administration (SPM) software program for 2025. I analyzed G2 person insights throughout 20+ platforms to search out out which of them enhance teaching, forecasting, and rep accountability.
Listed below are the highest platforms serving to gross sales groups hit objectives with readability and confidence.
9 greatest gross sales efficiency administration software program for 2025: My high picks
- Salesforce Gross sales Cloud: Greatest for enterprise gross sales processes and forecasting
Helps gross sales groups handle complicated territories and pipelines with precision. ($25/mo) - HubSpot Gross sales Hub: Greatest for built-in gross sales and advertising and marketing analytics
Equips reps with instruments to shut quicker by way of linked engagement and analytics. ($90/mo) - Pipedrive: Greatest for deal pipeline visualization and ease
Permits managers to simply monitor deal momentum and rep exercise in actual time. ($14/mo) - monday CRM: Greatest for customizable course of automation and dashboards
Empowers groups to construct customized gross sales workflows with out writing code. ($12/mo) - Apollo.io: Greatest for prospecting, gross sales information, and outreach automation
Combines contact information, enrichment, and automation in a single high-impact platform. ($49/mo) - Performio: Greatest for incentive compensation administration
Offers reps visibility into real-time earnings and efficiency in opposition to quota. (not obtainable publicly) - Salesloft: Greatest for gross sales teaching and engagement at scale
Drives rep efficiency with name insights, guided playbooks, and forecast instruments. (not obtainable publicly) - Salesforce Spiff: Greatest for gross sales fee automation and transparency
Automates payouts with clear dashboards and versatile comp plans. ($75/mo) - Mindtickle: Greatest for gross sales coaching and enablement analytics
Hyperlinks coaching engagement with gross sales outcomes to spice up rep readiness. (not obtainable publicly)
*These greatest gross sales efficiency administration instruments are top-rated of their class, in line with G2 Grid Studies. I’ve added their standout options and month-to-month pricing to make comparisons simpler.
My 9 suggestions for one of the best gross sales efficiency administration software program
Gross sales efficiency administration software program has develop into important for contemporary gross sales organizations making an attempt to do extra with much less. These instruments transcend primary CRM performance to assist gross sales leaders monitor KPIs, coach reps, forecast precisely, and align cross-functional efforts in actual time.
With rising stress to hit income targets quicker and extra predictably, it is no shock that adoption is rising quick. Based on a Mordor Intelligence report, the worldwide SPM market is predicted to achieve USD 6.58 billion by 2030, at a CAGR of 17.43% throughout 2025-2030.
That development displays a easy reality: groups that may visualize, perceive, and act on efficiency information have an actual edge. The instruments beneath assist make that occur.
How did I discover and consider one of the best gross sales efficiency administration options?
To ensure this listing goes past surface-level suggestions, I began with G2’s Grid Studies for gross sales efficiency administration. These rankings are based mostly on actual person evaluations and market presence, which helped me shortlist each established platforms and rising challengers.
Then, I used AI to research tons of of verified G2 evaluations from gross sales managers, RevOps professionals, and enablement groups. I seemed for recurring themes round forecasting accuracy, reporting depth, and CRM integration ache factors.
So as to add perspective, I reviewed insights from gross sales consultants and cross-checked them with person suggestions to make sure they matched real-world expectations.
Screenshots on this article come from vendor G2 profiles and publicly obtainable supplies.
My standards for evaluating gross sales efficiency administration software program
Right here’s what I seemed for when evaluating one of the best gross sales efficiency administration software program for this listing.
- Purpose and quota monitoring: I seemed for platforms that make it simple to set, monitor, and replace efficiency objectives throughout groups. Instruments wanted to supply clear visibility into quota attainment, efficiency, and rep-level progress (with out pulling customers into a number of layers of menus or experiences).
- Forecasting accuracy and pipeline well being insights: The perfect gross sales efficiency administration software program helps deal-level forecasting with customizable fashions and situation planning. I prioritized instruments that assist gross sales managers flag at-risk offers early, perceive pipeline protection, and scale back overreliance on gut-feel forecasts.
- Efficiency breakdowns and suggestions instruments: I evaluated how effectively every platform helps gross sales teaching with name analytics, objective comparisons, and customized suggestions. It helps managers determine developments in rep conduct and construct repeatable habits throughout the group.
- CRM and information integration flexibility: The perfect gross sales efficiency administration software program wants to drag clear information out of your CRM and different GTM techniques with out guide work. I seemed for instruments that combine natively with Salesforce, HubSpot, and different platforms to make sure information high quality and real-time sync.
- Reporting automation and customizable dashboards: Gross sales leaders don’t have time to construct experiences from scratch. I targeted on platforms that automate efficiency summaries and provide customizable dashboards for managers, execs, and RevOps, with out requiring assist from an analyst.
- Incentive and compensation administration: Whereas not core to each platform, I gave further credit score to instruments that simplify fee planning and payout monitoring. These options assist align efficiency objectives with incentives, particularly in enterprise gross sales orgs.
- Scalability, safety, and entry controls: Lastly, I thought of how effectively every software helps rising groups, safe role-based entry, and auditability. These are desk stakes for RevOps groups managing massive gross sales orgs with strict compliance wants.
To be included within the gross sales efficiency administration software program class, a product should:
- Handle and report gross sales efficiency on a group and particular person foundation
- Present visuals to accompany gross sales efficiency information
- Monitor progress in relation to group and particular person objectives and supply instruments for course correction
- Provide experiences on information that assist in understanding successes and failures
*This information was pulled from G2 in 2025. Some evaluations could have been edited for readability.
1. Salesforce Gross sales Cloud: Greatest for enterprise gross sales processes and forecasting
Salesforce Gross sales Cloud is a robust CRM and efficiency platform constructed for scale. It’s designed to offer gross sales groups full visibility into their pipeline, actions, and objectives, all from one place.
Based on the G2 Grid Report Knowledge, it is generally utilized by firms in Info Expertise and Companies, Pc Software program, and Monetary Companies. The platform is very well-liked amongst mid-market companies (48%) and enterprises (35%), making it a go-to answer for bigger, growth-focused groups.
One of the vital constant positives in G2 evaluations is the reporting and dashboard performance. Customers continuously spotlight how simple it’s to trace efficiency, visualize metrics, and construct detailed experiences with no need a separate analytics software. These dashboards permit gross sales managers to watch lead conversion charges, group quotas, and pipeline motion in actual time. The info isn’t simply visible; it’s actionable, giving groups readability on what’s working and what wants consideration. This degree of perception helps extra assured forecasting and quicker course corrections.
One other standout characteristic I noticed in evaluations is the platform’s potential to centralize gross sales exercise. G2 reviewers usually point out how precious it’s to handle leads, contacts, pipelines, and duties all inside a single ecosystem. Emails, conferences, and notes are mechanically tracked, decreasing the necessity for guide entry and making handoffs between reps extra seamless. This all-in-one construction is very useful for managers making an attempt to supervise a number of territories or distant groups.
Automation additionally will get constructive consideration from the customers. Many be aware that Salesforce helps scale back repetitive admin work by automating follow-ups, job assignments, and information updates. These workflows might be tailor-made to match a group’s course of, which makes it simpler to keep up consistency with out including complexity. For rising groups with evolving gross sales constructions, this sort of automation is usually a main time-saver.
Nevertheless, Salesforce Gross sales Cloud does include a studying curve, as per G2 reviewers. I realized from evaluations that the interface might be tough to navigate initially, particularly for newcomers to CRM platforms. Understanding how the totally different modules join and customizing them for particular workflows could require coaching and time.
One other issue to think about is ongoing upkeep. A number of customers level out that customized dashboards, automation flows, and information constructions want frequent updates. For bigger groups, this usually requires a devoted Salesforce admin to handle successfully. With out inside experience, small modifications can flip into ongoing tasks.
Let’s discuss pricing. Whereas the platform presents deep performance, it will possibly rapidly develop into costly when you consider add-ons, integrations, or assist packages. From what I learn throughout G2 evaluations, groups with restricted budgets would possibly have to weigh the platform’s flexibility in opposition to the funding it calls for.
For gross sales organizations that want construction, readability, and scale, Salesforce Gross sales Cloud stays a robust alternative with confirmed enterprise capabilities.
What I like about Salesforce Gross sales Cloud:
- The reporting and dashboards are extremely detailed and versatile. G2 customers usually reward the benefit with which they’ll monitor group efficiency and create personalized experiences.
- The evaluations point out that the software centralizes all gross sales actions, simplifying the method for reps, managers, and different departments to remain aligned with out the necessity to seek for information throughout a number of instruments.
What G2 customers like about Salesforce Gross sales Cloud:
“What I like most about Salesforce Gross sales Cloud is its highly effective and customizable method to managing your entire gross sales course of. From detailed lead and alternative monitoring to automation that frees up reps, plus insightful reporting with AI, it’s a complete software for driving gross sales success and might be tailor-made to any enterprise.”
– Salesforce Gross sales Cloud Assessment, Rossella P.
What I dislike about Salesforce Gross sales Cloud:
- It’s not the simplest platform to study, particularly for groups with out prior expertise working with CRMs. Based on G2 suggestions, many customers want onboarding and admin assist to rise up to hurry.
- As per my analysis, upkeep might be time-consuming, notably when customized workflows and dashboards are in place. A number of reviewers state {that a} devoted admin is usually obligatory.
What G2 customers dislike about Salesforce Gross sales Cloud:
“Typically it feels a bit heavy or gradual, particularly with all of the customizations. Some duties take extra clicks than they need to. I additionally suppose the interface could possibly be extra fashionable. It really works, nevertheless it nonetheless has a little bit of an old-school feel and look.”
– Salesforce Gross sales Cloud Assessment, Leandro J.
2. HubSpot Gross sales Hub: Greatest for built-in gross sales and advertising and marketing analytics
HubSpot Gross sales Hub is a well-liked platform for groups that need a unified method to CRM, gross sales engagement, and analytics. Constructed with a clear, intuitive interface, it’s usually favored by customers who want highly effective options with out the complexity. Based on G2’s Grid Report, 60% of its customers are small companies, notably in industries like pc software program, IT providers, and advertising and marketing and promoting.
Ease of use is likely one of the commonest positives in G2 evaluations. I noticed customers continuously describing the platform as user-friendly, clear, and easy to navigate (even for non-technical customers). It’s simple to trace leads, handle contacts, and keep on high of duties with out spending hours studying the system.
Options are clearly labeled, and workflows really feel intuitive, which helps new customers ramp up rapidly. A number of reviewers famous that even group members unfamiliar with gross sales platforms had been capable of onboard with minimal steering. That’s a giant win for groups making an attempt to maneuver quick.
Integrations additionally stand out. Based on G2 suggestions, HubSpot connects easily with instruments like Gmail, Outlook, Slack, and varied calendar apps. These native integrations permit reps to handle emails, schedule conferences, and log actions with out consistently switching tabs. I perceive why customers worth computerized syncing, which lowers the necessity for guide updates and makes gross sales communication smoother.
One other sturdy level is the platform’s automation. Reviewers say that options like job queues, follow-up reminders, and workflow automation save their group hours every week. These instruments assist reps keep on monitor whereas managers get extra visibility into deal development. Automating repetitive actions additionally reduces friction throughout the gross sales cycle, which might result in quicker closes and extra constant processes. I feel it’s a strong alternative for groups targeted on effectivity.

Many reviewers touched on pricing. From what I gathered studying evaluations, the bottom product feels approachable for a lot of groups, however as soon as customers begin unlocking superior options or including extra members, the prices can climb. If I had been managing a group with tight budgets, I’d take that under consideration. That stated, given how well-liked HubSpot is with small companies and the way constantly effectively it’s rated, it appears that evidently usability usually outweighs pricing issues.
Cellular efficiency drew blended suggestions. Whereas customers are capable of replace sequences, add contacts, and transfer offers ahead from their telephones, some talked about that the cell app doesn’t all the time ship the identical expertise because the desktop model. Lag, format quirks, and lacking options had been a couple of patterns I examine. Even so, most reviewers appeared to worth the pliability of getting cell entry when away from their desks.
Lastly, reporting and dashboards typically really feel restricted. A number of G2 reviewers point out that superior reporting instruments are locked behind higher-tier plans, and others say they wanted workarounds to create the views they needed. Whereas primary experiences work advantageous for smaller groups, scaling organizations could finally discover these limitations restrictive.
When you’re searching for a platform that’s approachable, versatile, and well-integrated along with your current instruments, HubSpot Gross sales Hub is certainly value contemplating.
What I like about HubSpot Gross sales Hub:
- The interface is extremely simple to make use of, making onboarding and day by day navigation easy. G2 reviewers constantly spotlight its clear, intuitive format.
- Integrations work with out friction, particularly with Gmail, Outlook, and calendars. I noticed a number of callouts of how effectively it syncs exercise with out guide effort.
What G2 customers like about HubSpot Gross sales Hub:
“What I worth most about HubSpot Gross sales Hub at LEAD Group is how effectively it organises our gross sales processes. We by no means miss a follow-up or alternative due to the CRM’s ease of use in managing and monitoring leads all through the pipeline. Our productiveness has drastically elevated due to the real-time visibility into deal levels and the aptitude to automate repetitive duties. Moreover, the user-friendly interface and integration with our present instruments facilitate seamless onboarding and on a regular basis use for the entire gross sales group.”
– HubSpot Gross sales Hub Assessment, Mohit M.
What I dislike about HubSpot Gross sales Hub:
- Per G2 reviewers, it will possibly get costly as you develop, notably when you want premium options or a number of seats.
- From what I gathered in evaluations, the cell app doesn’t fairly match the desktop expertise. Customers known as out slower efficiency and lacking options.
What G2 customers dislike about HubSpot Gross sales Hub:
“The reporting options are good, however I want the customization was a bit extra versatile, particularly in terms of visualizing information throughout a number of pipelines. Some superior filtering choices are restricted except you improve to a higher-tier plan, which could not be very best for smaller groups with tighter budgets.”
– HubSpot Gross sales Hub Assessment, Izel A.
Associated: Gross sales tech modifications quick, however the fundamentals don’t. This G2 article rounds up core gross sales expertise that by no means exit of fashion.
3. Pipedrive: Greatest for deal pipeline visualization and ease
Pipedrive helps groups keep organized and targeted on closing offers. It’s greatest identified for its visible pipelines, intuitive format, and emphasis on activity-based promoting. The platform goals to simplify day-to-day gross sales administration by way of customizable levels, automation choices, and clear efficiency insights. Based on G2 Knowledge, Pipedrive is hottest amongst small companies, making up 75% of its person base, with sturdy adoption in IT providers, advertising and marketing, and software program industries.
Pipedrive’s largest power, in line with G2 evaluations, is its pipeline visibility. Customers constantly point out how simple it’s to trace offers throughout customized levels and rapidly determine bottlenecks. The drag-and-drop format presents a visible technique to transfer offers ahead, whereas filters and labels make it simple to prioritize high-value alternatives. This format makes it clear which reps are caught, which leads are stalling, and what’s shifting by way of the funnel. Groups also can construct a number of pipelines for various merchandise or segments with out muddle.
The software additionally stands out for its dashboard and reporting expertise. Gross sales managers can entry customizable dashboards that present metrics just like the variety of new offers created, the quantity of pipeline worth added, and conversion charges by stage. These dashboards pull from real-time exercise information, so customers don’t must waste time constructing guide experiences. I noticed fairly a couple of reviewers spotlight how these visible insights assist them catch issues early and maintain groups on course.
Ease of use is a continuing theme in person suggestions. Many G2 reviewers describe getting up and working with little to no formal coaching. The interface is clear and minimal, and the navigation feels intuitive, even for first-time CRM customers. Duties like making a deal, assigning an exercise, or logging communication are only a few clicks away. This simplicity helps drive adoption throughout groups and ensures the system doesn’t develop into a burden.

I seen some customers felt that whereas Pipedrive presents loads of options, it will possibly take a little bit of time to get absolutely comfy navigating them. This may create friction for groups who wish to transfer rapidly or who aren’t used to customizing their very own workflows. Discovering out how issues work could contain some trial and error, however as soon as you’ve got moved previous that section, the expertise is significantly better.
Buyer assist is one other space the place person sentiment is blended. Whereas many customers had no complaints, others spoke about delays in getting responses or receiving generic solutions from assist reps. For groups in search of dependable assist throughout setup or troubleshooting, this variability can current challenges. I additionally got here throughout evaluations suggesting that precedence assist is best with higher-tier plans, which might not be accessible to smaller companies. General, assist is useful, however not a standout.
Integrations can be found for a variety of instruments; nonetheless, customers have flagged occasional points with syncing information or restricted customization choices inside these integrations. Groups with complicated tech stacks would possibly discover themselves needing extra setup or third-party connectors to make issues work seamlessly. It’s not a deal-breaker, nevertheless it’s one thing to pay attention to if integration depth is essential. For easier setups, the prevailing integrations work effectively out of the field.
Whereas there’s depth to discover, Pipedrive’s visible method helps groups keep targeted, organized, and on high of each shifting half within the gross sales pipeline.
What I like about Pipedrive:
- The visible pipeline is extremely simple to handle and makes deal monitoring far more clear. G2 reviewers usually spotlight how easy it’s to identify bottlenecks.
- The evaluations I learn recommended, dashboards are useful for monitoring actions and KPIs, particularly for smaller groups that don’t want overly complicated reporting setups.
What G2 customers like about Pipedrive:
“What I like greatest about Pipedrive is its user-friendly and intuitive interface, which makes managing gross sales simple, together with its visible pipeline that permits for easy drag-and-drop deal monitoring. It presents nice customization choices, helpful automation options to save lots of time, seamless integrations with instruments like Gmail and Slack, and robust job administration so nothing will get missed. The reporting instruments present clear insights, and the cell app is ideal for staying productive on the go.”
– Pipedrive Assessment, Dans D.
What I dislike about Pipedrive:
- Based on G2 reviewers, some options really feel hidden except you go digging for them, which might make the setup course of longer than anticipated.
- From what I’ve learn, few integrations don’t go deep sufficient and infrequently trigger syncing hiccups with calendar or e-mail instruments.
What G2 customers dislike about Pipedrive:
“The one factor I dislike about Pipedrive is how the e-mail sync is not obtainable on the bottom plan. I do not wish to spend greater than $24 per 30 days on the service, and I really feel like the e-mail sync must be a primary characteristic. On the finish of the day, I get that they need extra individuals on the upper plans, so I see why they would not wish to provide the e-mail sync on the decrease tiers.”
– Pipedrive Assessment, Alex M.
Associated: In search of information to again your enablement technique? G2’s information breaks down the most recent gross sales enablement stats, from content material utilization to tech adoption throughout groups.
4. monday CRM: Greatest for customizable course of automation and dashboards
monday CRM is a versatile gross sales platform designed to offer groups extra management over their workflows. Constructed on monday.com’s well-liked work OS, it’s very best for groups that wish to tailor their CRM with out diving into complicated technical setup. It’s fairly well-liked with small companies, making up 79% of its person base in line with G2 Grid Report Knowledge. The platform can also be extensively adopted in advertising and marketing, IT providers, and building.
One of many largest benefits I got here throughout in G2 evaluations is how simple the platform is to make use of. Customers state that the format is intuitive, the educational curve is minimal, and onboarding new group members is fast. There have been a number of mentions of how briskly groups had been capable of construct boards, assign offers, and monitor efficiency with out formal coaching. It’s particularly useful for gross sales managers who need visibility into pipelines with out sorting by way of a number of instruments.
One other sturdy level is how monday CRM centralizes gross sales exercise. G2 reviewers describe utilizing it to trace leads, assign duties, and handle contact information in a single collaborative area. This sort of transparency helps groups keep aligned, particularly when offers transfer rapidly or a number of reps are concerned. It additionally helps team-wide accountability by making gross sales exercise extra seen at each stage.
Customers additionally continuously be aware how job triggers and automatic follow-ups scale back guide effort and assist reps keep targeted. Whereas the setup can take some experimenting, as soon as configured, the automation streamlines repetitive workflows like lead assignments or deal updates. For groups juggling a number of levels and shoppers, this sort of automation can save hours every week.

Whereas the interface is extensively praised for its simplicity, some customers stated that the extra superior options, like constructing automations or customized dashboards, take time to grasp. The training curve isn’t steep throughout the board, however groups seeking to customise closely may have further onboarding or trial-and-error to get issues working the best way they need.
I additionally picked up on suggestions about occasional glitches or UI quirks. They don’t appear to be main blockers, however delays in boards or missed automation can briefly disrupt momentum. Most reviewers stated these points are normally resolved by way of updates.
Help sentiment is a bit break up amongst customers. Some reviewers praised the helpfulness of documentation and assist reps, whereas others talked about gradual response instances or surface-level troubleshooting. For smaller groups or customers on lower-tier plans, expectations round assist responsiveness could have to be adjusted. The built-in assist heart and group boards usually fill within the gaps, however they don’t absolutely substitute customized steering when distinctive challenges come up.
Nonetheless, for groups that worth flexibility, visibility, and a no-code method to gross sales administration, monday CRM presents a strong, approachable answer.
What I like about monday CRM:
- The interface is clear and straightforward to customise, which makes it easy to construct gross sales workflows that replicate how your group really operates. G2 reviewers spotlight the pliability for smaller groups.
- I discovered suggestions suggesting that when arrange, automations are an enormous time saver. Customers constantly level to diminished guide work and higher job coordination.
What G2 customers like about monday CRM:
“I really like how Monday CRM adapts to my gross sales course of, letting me customise workflows fairly than observe a inflexible construction. Its visible interface helps our group rapidly see the place offers stand. Constructed-in communication and automation options save us time, whereas real-time analytics information my selections. It’s additionally simple to onboard new group members, making certain everybody stays aligned and productive.”
– monday CRM Assessment, Desiree M.
What I dislike about monday CRM:
- Some evaluations famous that organising automations and superior options takes trial and error, and some stated they wished onboarding coated extra of those instruments.
- I additionally learn suggestions about bugs and delays in assist, which could possibly be troubling for groups needing fast resolutions.
What G2 customers dislike about monday CRM:
“There may be not quite a lot of buyer or tech assist when we now have run into points. We discover it onerous to get a response in a well timed method to know our points.”
– monday CRM Assessment, Caroline M.
5. Apollo.io: Greatest for prospecting, gross sales information, and outreach automation
Apollo.io helps B2B groups with sensible gross sales prospecting, quick outreach, and real-time enrichment. It combines an enormous contact database with built-in e-mail and automation instruments to assist reps work quicker and extra successfully. Based on the G2 Grid Report Knowledge, it’s utilized by 64% of small companies in industries like software program, IT providers, and advertising and marketing.
Considered one of Apollo’s most performance-critical options is its lead database. I learn in G2 evaluations that customers constantly praised the quantity and accuracy of verified emails, cellphone numbers, and LinkedIn profiles. For gross sales groups measured on exercise targets and pipeline quantity, having on the spot entry to enriched contact information helps reps hit day by day outreach objectives, create extra alternatives, and maintain cadences working immediately. As an alternative of shedding time trying to find leads, reps can deal with the actions that straight influence their efficiency metrics.
Ease of use additionally got here by way of strongly in evaluations. G2 customers described Apollo as intuitive and fast to study, even for groups with out quite a lot of prior tech publicity. From contact searches to marketing campaign setup, the interface helps quick execution with minimal friction. This ease of navigation helps reps keep targeted whereas additionally decreasing ramp-up time for brand spanking new hires making an attempt to get right into a rhythm.
Outreach automation is one other space the place Apollo helps increase rep efficiency. I gathered from the evaluations that it’s easy to construct multi-step e-mail sequences, monitor engagement, and regulate messaging in actual time. As a result of every part lives contained in the platform, from e-mail monitoring to click on information and speak to enrichment, reps don’t must juggle disconnected instruments. It’s a workflow that helps responsiveness and smarter iteration over time.

Nonetheless, a couple of challenges do present up in G2 evaluations. One widespread theme is information accuracy. Whereas the contact database is massive, some customers discuss outdated info or bounced emails, particularly for cellphone numbers. This may decelerate prospecting when high quality isn’t constant.
Efficiency is one other space the place the expertise varies. A number of customers point out gradual loading instances when working with massive lead lists or switching between modules. Whereas not a blocker, it will possibly add friction to high-volume workflows.
I additionally seen feedback about listing filtering and segmentation instruments typically feeling restricted, requiring minor workarounds to get the precise focusing on they need.
For groups seeking to streamline lead gen and drive smarter outreach, Apollo.io is a robust all-in-one software that delivers strong outcomes.
What I like about Apollo.io:
- The contact database is in depth and dependable, serving to reps rapidly construct prospect lists and uncover new alternatives. G2 customers continuously name this a standout characteristic.
- Built-in e-mail sequencing and enrichment instruments make prospecting really feel environment friendly. All the things is constructed into one workflow, which saves critical time.
What G2 customers like about Apollo.io:
“Apollo.io is an important day by day software for our group. We depend on it nearly on daily basis to search out high quality leads straight from firm web sites. The browser extension is tremendous intuitive and makes it extremely simple to seize contact and firm particulars with out disrupting our workflow. The perfect half? It integrates straight with HubSpot, no guide copy pasting, only one click on, and the contact is in our CRM with all the proper particulars. It’s so easy to make use of that we have by no means even needed to contact assist. Apollo simply works easily and effectively.”
– Apollo.io Assessment, Amrit L.
What I dislike about Apollo.io:
- Some contact particulars might be outdated, which results in bounced emails or missed connections. This was a typical level in G2 suggestions.
- The interface can lag sometimes, particularly when managing bigger lead units or working complicated searches.
What G2 customers dislike about Apollo.io:
“Gathering of prospects’ contact info might use some work. I’ve added a number of prospects from one group to a sequence, and it could not find/detect their firm e-mail handle, regardless that the format is identical for every contact. I needed to do a workaround — both use the Chrome extension + LinkedIn profile to gather the information (regardless that it’s already in Apollo) or manually kind within the contact’s e-mail. I did the ladder since I believed it was much less time-consuming opening new tabs + saved on utilizing credit once I did not have to.”
–Apollo.io Assessment, Amman Ok.
6. Performio: Greatest for incentive compensation administration
Performio is designed to simplify and centralize gross sales fee monitoring for rising groups. It’s constructed to offer reps visibility into how they’re performing and the way a lot they’re incomes, multi function streamlined interface. Based on the G2 Grid Report Knowledge, it’s utilized by 51% of mid-market firms and 32% of enterprises, supporting gross sales groups in industries resembling telecommunications, IT providers, and pc software program.
One of the vital continuously highlighted strengths in G2 evaluations is how clearly the platform shows fee information. Customers usually describe the dashboards as simple to learn and useful for understanding payout breakdowns, reviewing historic efficiency, and recognizing discrepancies. I seen a number of reviewers valued the transparency it brings to comp plans, giving reps extra confidence of their numbers and serving to finance keep away from disputes.
It’s not nearly visibility, although. G2 reviewers additionally identified that Performio makes it simple to attach earnings with efficiency metrics. From reviewing previous commissions to monitoring KPIs and seeing how group gross sales stack up on leaderboards, the platform helps reps perceive the place they stand and what’s driving their outcomes. This degree of perception is very helpful throughout quarter-end evaluations or incentive planning.
Ease of navigation is one other recurring theme. Customers described Performio as intuitive and cleanly laid out. It’s constructed with readability in thoughts, so groups don’t must dig to search out what they want. For RevOps and finance, this reduces back-and-forth with reps. For reps, it means extra time targeted on promoting, much less time chasing solutions.

That stated, some customers level out that the platform can lag or take time to replicate updates. G2 evaluations state that efficiency information could not replace in actual time, resulting in uncertainty about whether or not numbers are correct. For fast-moving groups, this could create some non permanent confusion.
The cell app is one other space the place expectations range. Whereas it’s useful for checking primary payout information on the go, customers famous that logging in might be inconsistent, and navigation feels extra like a scaled-down model of the desktop web site. A number of reviewers talked about they’d choose a purpose-built cell interface, even with restricted options, to raised assist reps who want fast, dependable entry within the subject.
Nonetheless, for groups seeking to handle efficiency and payouts in a single, clear system, Performio makes the method extra environment friendly, auditable, and rep-friendly.
What I like about Performio:
- The fee monitoring is obvious and accessible, serving to reps know precisely what they’re incomes and why. G2 evaluations usually reward the transparency.
- Payout historical past and efficiency metrics are simple to overview, particularly when reconciling previous billing or checking in opposition to objectives.
What G2 customers like about Performio:
“What I really like most about Performio is how effortlessly it provides me real-time visibility into my month-to-month fee. The platform makes it easy and simple to trace precisely what I’m incomes, so I’m by no means left guessing. Whether or not it is hitting targets, understanding reductions, or checking for updates, I can immediately see the place I stand. Most significantly, it helps me plan my funds with confidence — understanding what I’ll obtain on my payslip means I can deal with the issues I actually wish to do.”
– Performio Assessment, Callum B.
What I dislike about Performio:
- Based on G2 reviewers, the platform can lag throughout updates, which typically results in delays in displaying present earnings.
- I learn in G2 evaluations that the cell app is useful for fast checks, however not all desktop options carry over. A number of customers stated they’d like a extra tailor-made expertise for on-the-go use.
What G2 customers dislike about Performio:
“The factor I most dislike about Performio is how lengthy it takes to replace. It may be annoying on the finish of the month to see that the gross sales aren’t up to date.”
– Performio Assessment, Gaureesh S.
7. Salesloft: Greatest for gross sales teaching and engagement at scale
Salesloft helps reps keep constant, accountable, and productive. It’s designed for groups that depend on structured outreach and wish higher insights into exercise efficiency. G2 Knowledge reveals it’s utilized by 56% mid-market firms, 23% small companies, and 21% enterprises. It’s additionally extensively adopted in industries like pc software program, IT providers, and advertising and marketing and promoting.
Cadences are continuously highlighted in G2 evaluations as certainly one of Salesloft’s only options. They make it simple to construct structured, multi-step outreach that helps reps keep high of thoughts with prospects. Whether or not it’s a chilly e-mail sequence or a renewal touchpoint, cadences provide the consistency groups want to remain organized. These flows guarantee no follow-up falls by way of the cracks, they usually’re versatile sufficient to assist each high-volume and extremely customized approaches.
Process administration instruments are one other power. Customers usually point out the day by day to-do lists as useful for prioritizing outreach and staying targeted. These duties are straight linked to cadence steps and prospect actions, so reps are guided by conduct fairly than guesswork. For managers, this creates a clear view into rep exercise with out fixed oversight. It’s a setup that helps accountability with out micromanagement.
Salesforce integration additionally stands out in evaluations. G2 reviewers describe the connection as dependable, with contact updates, deal progress, and exercise logs syncing between techniques with minimal friction. It cuts down on guide entry and retains information aligned throughout instruments. When efficiency metrics depend upon clear information, this sort of integration helps keep away from surprises.

Whereas the core instruments are simple to undertake, some reviewers famous that components of the interface, like dashboards and reporting views, aren’t as intuitive as anticipated. The visible hierarchy could make it more durable to find key information at a look. Nonetheless, groups use the platform successfully, and format tweaks might assist managers spot developments and coach proactively.
G2 customers’ suggestions signifies that notifications additionally want enchancment. Alerts tied to duties and emails typically arrive late or fail to set off, hindering time-sensitive workflows that want immediate follow-up. Many reviewers depend on the cadence system; higher real-time alerts would allow reps to maneuver quicker and really feel extra assured in regards to the subsequent steps.
Lastly, the cell expertise might be improved. G2 reviewers declare that whereas it covers the fundamentals, it struggles with bigger cadence workloads and syncing duties with the desktop model.
General, Salesloft supplies a robust technique for structured outreach and readability in teaching reps, sustaining consistency, and scaling customized engagement.
What I like about Salesloft:
- Cadences make it simple to automate outreach whereas holding messages customized. G2 reviewers usually credit score this with serving to them keep constant and construct actual momentum.
- The to-do lists are tied on to prospect engagement, which implies reps aren’t simply guessing what to do subsequent; they’re performing on actual indicators.
What G2 customers like about Salesloft:
“I like the best way you possibly can set up your duties and the way you might have visibility of every part. You get to pick out the place to begin on daily basis, so you do not have many overdue duties. Additionally, with the ability to see if individuals are interacting along with your emails is nice as a result of you can also make modifications if one thing will not be capturing their consideration.”
– Salesloft Assessment, Nicole L.
What I dislike about Salesloft:
- I learn in G2 evaluations that the software isn’t all the time intuitive, notably when navigating dashboards or pulling up efficiency information. Some customers needed a smoother expertise.
- The cell app covers the fundamentals however isn’t constructed for heavy work. Reviewers stated it might do extra to maintain reps in sync with desktop workflows.
What G2 customers dislike about Salesloft:
“Typically the system glitches out unexpectedly and finally ends up lacking the logging of calls, which might trigger confusion and gaps in our information or monitoring efforts.”
– Salesloft Assessment, Garrett F.
8. Salesforce Spiff: Greatest for gross sales fee automation and transparency
Salesforce Spiff brings readability and pace to gross sales compensation. It permits gross sales groups to trace their efficiency and earnings simply, with out relying on spreadsheets or delayed finance experiences. This software is extensively utilized in industries resembling pc software program, IT providers, and monetary providers, with 73% of customers coming from mid-sized companies (in line with G2 Knowledge).
Fee visibility is certainly one of Spiff’s most praised strengths. G2 reviewers constantly spotlight how simple it’s to view payouts in actual time, with earnings damaged down by deal, date, and progress towards quota. This degree of transparency retains reps targeted and assured, whether or not they’re checking present earnings or reviewing how previous offers contributed to earlier cycles.
Actual-time visibility is one other large win. Spiff updates efficiency and payout information immediately most often, so that you’re not ready for month-to-month closeouts or emailed spreadsheets. G2 customers say this helps them perceive how their work is contributing to quota, making it simpler to course-correct mid-cycle or double down when one thing’s working.

Spiff additionally stands out for its interface, which many customers described as clear and intuitive. This makes it simple for reps to log in, examine progress, and transfer on with out getting slowed down. That stated, G2 evaluations additionally recommend that this ease usually comes after an preliminary studying curve. Getting comfy with the platform’s format and understanding how you can configure extra superior fee logic can take time.
Buyer assist additionally acquired blended suggestions. Some customers stated response instances had been slower than anticipated when making an attempt to resolve setup or working by way of complicated use instances.
For groups seeking to carry pace, equity, and visibility into gross sales compensation, Salesforce Spiff makes a historically complicated course of really feel much more manageable.
What I like about Salesforce Spiff:
- Fee monitoring is crystal clear, giving reps confidence that they’re being credited pretty. G2 customers usually cited this as one of many platform’s most precious facets.
- The interface feels polished and straightforward to navigate when you’ve spent a while with it. Reviewers appreciated how rapidly they might examine earnings and progress after getting oriented.
What G2 customers like about Salesforce Spiff:
“Salesforce Spiff brings automation, accuracy, and transparency to fee administration. What stands out most is its real-time visibility into earnings for reps, which builds belief and improves motivation. From an operations perspective, I worth how seamlessly it integrates with our CRM and the way configurable it’s for complicated fee constructions. It eliminates guide calculations, reduces disputes, and saves Finance and RevOps vital time in the course of the month-end shut. The intuitive UI and auditability additionally make it simple to assist compliance and alter monitoring at scale.”
– Salesforce Spiff Assessment, Ali H.
What I dislike about Salesforce Spiff:
- Some customers on G2 highlighted that the educational curve might be steeper than anticipated, notably when working with extra superior logic or configuration instruments.
- Help response instances could possibly be higher throughout setup or when troubleshooting extra complicated use instances, in accordance to some reviewers.
What G2 customers dislike about Salesforce Spiff:
“One draw back to Spiff is that it will possibly take a while for information to sync or replace, which sometimes causes delays in seeing probably the most present fee numbers. Additionally, in case your fee construction is complicated, the breakdowns is usually a bit onerous to observe with out some preliminary clarification.”
– Salesforce Spiff Assessment, Jordon S.
9. Mindtickle: Greatest for gross sales coaching and enablement analytics
Mindtickle is a gross sales readiness platform that integrates microlearning, teaching, and efficiency monitoring in a single centralized area. G2 Grid Report Knowledge reveals that Mindtickle is a most popular alternative for 68% of enterprise firms, notably in prescribed drugs, IT, and pc software program.
Based on G2 evaluations, ease of use is likely one of the largest wins. Customers continuously name out the intuitive format, fast navigation, and ease of partaking with coaching supplies on the go. For salespeople who’re juggling calls, demos, and follow-ups, a platform that doesn’t get in the best way issues.
One other standout is how structured the educational surroundings is. Mindtickle presents a centralized hub for product coaching, gross sales pitches, and onboarding sources. G2 reviewers categorical that it’s useful to have all of the content material in a single place, particularly when prepping for brand spanking new campaigns or brushing up on messaging.
Speaking about coaching, progress monitoring is one other power that got here up throughout evaluations. Each video view, quiz try, and doc learn is logged and tied again to rep engagement. G2 customers stated this visibility helps managers provide extra related teaching and align studying applications with efficiency outcomes. It’s not nearly finishing modules, it’s about readiness that drives outcomes.

Nevertheless, some G2 reviewers famous that a couple of coaching modules can really feel longer than anticipated, making it more durable to remain targeted, particularly throughout busy gross sales cycles. Whereas the construction is useful general, there’s room for extra concise or various codecs that maintain reps engaged.
A number of customers additionally identified minor slowdowns, notably when navigating between coaching supplies or saving progress. Whereas most customers discovered the expertise dependable, I learn a couple of feedback about occasional delays that can interrupt momentum.
Nonetheless, Mindtickle is a extremely efficient technique to construct and measure gross sales readiness for groups that worth structured enablement and efficiency analytics.
What I like about Mindtickle:
- The interface is clear and approachable, serving to reps interact with coaching content material with out getting misplaced within the course of.
- You get visibility into studying exercise and completion progress, which helps tailor teaching and reinforce what’s really working.
What G2 customers like about Mindtickle:
“What stands out about Mindtickle is how effectively it balances construction with flexibility. It’s not simply one other video and quiz platform; it’s a platform that helps you construct a constant gross sales enablement course of that folks use.”
– Mindtickle Assessment, Rocky V.
What I dislike about Mindtickle:
- Some reviewers talked about that coaching modules can run lengthy or really feel repetitive, which can scale back engagement over time.
- A number of G2 customers famous that the platform is usually a little gradual to navigate, particularly when shifting by way of content-heavy sections.
What G2 customers dislike about Mindtickle:
“Sluggish loading instances in Asset Hub and Digital Gross sales Rooms is usually a vital hindrance to productiveness, particularly when centralized content material is essential for gross sales and advertising and marketing actions.”
– Mindtickle Assessment, Alex L.
Steadily requested questions on gross sales efficiency administration software program
Received extra questions? Now we have the solutions.
Q1. Which gross sales efficiency administration software program is most user-friendly?
Primarily based on G2 evaluations, Pipedrive and HubSpot Gross sales Hub are high picks for ease of use. Each provide intuitive interfaces and minimal onboarding, making them very best for groups that want fast adoption with out complexity.
Q2. What are the top-rated gross sales efficiency instruments within the software program business?
Based on G2 Knowledge and person sentiment, Salesforce Gross sales Cloud, Apollo.io, and Salesforce Spiff are extensively rated for his or her depth, scalability, and influence on efficiency monitoring throughout B2B gross sales groups.
Q3. What’s one of the best desktop answer for managing gross sales efficiency?
Salesforce Gross sales Cloud and monday CRM are well-suited for desktop use. They provide customizable dashboards, seamless CRM integrations, and productivity-focused workflows that align effectively with desktop-based operations.
This fall. What’s one of the best gross sales efficiency administration software program for small companies?
Instruments like Pipedrive and Apollo.io are particularly well-liked with small companies attributable to their affordability, visible pipelines, and built-in prospecting options. Pipedrive, particularly, is utilized by 75% small companies on G2.
Q5. What’s one of the best software program for bettering gross sales group efficiency at an enterprise scale?
Mindtickle, Salesforce Gross sales Cloud, and Salesloft stand out for his or her enterprise-grade options, resembling gross sales teaching, quota forecasting, and real-time engagement monitoring, which make them very best for giant, distributed groups.
Q6. What’s the greatest app for monitoring gross sales efficiency metrics?
Salesforce Spiff and Performio are continuously praised on G2 for his or her transparency in efficiency and payout monitoring. Spiff presents real-time earnings breakdowns, whereas Performio helps visualize historic fee information.
Q7. What’s one of the best gross sales efficiency administration software for gross sales enablement and training?
Mindtickle leads this area with its structured studying tracks, engagement monitoring, and training insights. It’s extensively adopted in enterprise gross sales orgs that prioritize readiness and ongoing improvement.
Shut the efficiency hole
I feel sturdy gross sales efficiency doesn’t come from hustle alone; it comes from readability. The precise software program provides your group that readability. Whether or not you’re managing incentives, monitoring outreach, teaching reps, or forecasting pipeline, a great gross sales efficiency administration software pulls every part into focus.
As I labored by way of G2 evaluations and person suggestions, one factor turned clear: one of the best platform isn’t the one with probably the most options, it’s the one which matches your workflow. Possibly that’s an automation-heavy software for enterprise forecasting, or perhaps it’s a easy, visible pipeline for a lean gross sales group. The bottom line is discovering an answer that meets you the place you’re, however nonetheless helps you develop.
I hope this information to one of the best gross sales efficiency administration software program helps you discover the proper match to your group’s objectives, tempo, and construction.
Double down on the coaching. Discover main gross sales enablement platforms on G2 to assist your reps with the proper content material, teaching, and coaching instruments.

