Thursday Dec 14, 2023
After we speak about Amazon promoting and pickleball, there is no yet one more seasoned than our visitor, Keith O’Brien. As a veteran within the recreation, Keith takes us on a journey from the golden days of simple product rating to the tip of the service, I Like to Evaluation, as a result of shift in Amazon insurance policies. He shares his insights on the evolving world of Amazon companies, emphasizing the significance of each solo consultants and companies in shaping {the marketplace}.
Managing giant scale companies, retaining good employees, and the rise of aggregators driving up the value of expertise – these are only a few of the challenges we discover. After which there’s the function of AI in e-commerce, which, as we discover out, is useful in rule setting and bid administration, however possibly not a lot for inventive duties. As a curveball, Keith, a pickleball fanatic, talks concerning the social side of the game and the explanations for its international attraction.
We finish our dialogue with tips about what to search for when hiring an company for Amazon listings and PPC administration. A powerful relationship with the company is vital, as is their observe report of success and the standard of their work. Whether or not you are an e-commerce vendor, a pickleball participant, or a curious listener, be a part of us for this insightful dialog!
In episode 374 of the AM/PM Podcast, Kevin and Keith talk about:
- 00:06 – Amazon’s Early Days With Keith
- 15:32 – The Rise of Amazon Service Suppliers
- 26:55 – Automation and AI’s Impression on Jobs
- 30:34 – AI’s Function in Writing Listings
- 37:06 – The Finish Recreation for Company Companies
- 43:31 – Alternatives within the World of Pickleball
- 46:13 – Having fun with a New Sport Rapidly
- 51:07 – Hiring an Company for Amazon Itemizing
- 53:49 – Studying Pickleball and Networking on LinkedIn
